At Jenuane Communities, a growing home builder in the Reno Valley, I was responsible for crafting advertising campaigns and marketing materials, including email marketing, that reflected the brand's identity. From first homes to vacation retreats, I focused on building brand awareness with a message of trustworthiness and approachability while celebrating the local roots of the company. Our goal was to tell a compelling story about a home builder that not only designs and builds within the community but also lives and works here, fostering a genuine connection with Reno residents.