In the world of technology design, Rattakorn honed his interactive design and advertising technology experiences at the most recognized marketing tech firms that drive digital transformation, including Excite.com (San Francisco), Excite Europe (London) and Dictionary IAC (Oakland CA) since 1990s. He led all the design facets of Excite Europe’s first mobile web portal.
In the business frontier, Rattakorn is well-versed in working with top-level business execs. He returned to Thailand in 2014 to take on dual role of General Manager and Executive Creative Director of MRM//McCANN Thailand and led the business from its downturn to its all-time high in less than the course of a year. Entrepreneurial in spirit, Rattakorn started up 2 communication and design agencies in Bangkok in early 2000s; one of which was acquired by Blue Freeway (IPMG).
What People Say
Customer Experince
I had the great pleasure of starting my design career along side Lek as we jumped into the great adventure and unknown of the Silicon Valley (1.0) tech and design madness. Not only has he been inspirational as a designer, but also as a friend. His kindness and willingness to share and inspire has only made the people around him stronger. I have hoped for some time that our paths will cross again and I can sit along side him at a great white canvas.
Monica White
CEO
Passion, ambition, and integrity are some of the qualities that really impress me about Rattakorn. His in-depth digital knowledge and skills coupled with his unique blend of creativity and entrepreneurship have helped him lead a strong and successful MRM//McCann operations. I have enjoyed working with him and having him as part of my leadership team. He is simply a great guy with a bundle of energy and a positive “can do” attitude who would be an asset to any team.
What I Do
Branding
Brand Identity Development
Brand Exploration
Brand Audits
Analysis + Positioning
Name + Tagline Generation
Content Strategy
Brand Management
Story + Messaging
Brand Activation
Style Guide
Creative
Conceptualization + Ideation
Art Direction
Content Creation + Copywriting
Packaging + Print Design
Signage Design
Editorial Design
Visual Merchandising
Sales Experience Design
Environmental Graphics
Photography + Video + Animation
Digital
Website Design + Development
User Interface Design + Analysis
User Experience Design
Responsive Web Design
E-commerce Design
Content Management Systems
Search Engine Optimization
Google Analytics
Quality Assurance + Testing
Custom App Development
Social
Social Audits + Strategy
Social Media Campaigns
Content Design + Development
Community Development + Management
Audience Targeting + Engagement
Viral Campaigns
Affiliate Partnerships
Contest Creation + Management
Advertising
Print + Traditional Advertising
Online Advertising
Media Planning + Buying
Real-time Bidding Campaigns
Google AdWords Campaigns
Twitter + Facebook Advertising
Multi-lingual Campaigns
Email Marketing Campaigns
Media Relations
Brands I Work With
